Promotional Product Number One, "Vision Without Glasses"

While trading stocks one of the first rules that I learned was from Warren Buffet. For those who don't know of him he is currently listed as the third wealthiest person in the world and is the primary shareholder of Berkshire Hathaway. While it's not a direct quote he basically says that you should invest in what you know. It's worked very well for him over the years.

Taking the same idea and applying it to internet affiliate marketing I started looking at the ClickBank list of products and selected one that I am familiar with, not so much the product but the material that it is based upon and the problem that it addresses. I did run ClickBank's entire list through a filter in order to not start out with an absolute dog of a product and "Vision Without Glasses" was somewhere in the middle of the list and attracted my attention more for the idea than the stats.

A brief background:

My wife is mildly nearsighted, not extremely so but enough to need glasses for driving. She was growing concerned that her sight might be getting worse so I went looking for some alternatives to just changing her glasses prescription. Not only was it going to cost quite a bit but new glasses don't fix anything, they only correct for the existing problem.... and I would expect that they may just make the problem worse depending upon what it is.

I have also started using reading glasses for reading in the evening or when I am tired and for some fine print or detailed work. I typically have had great eye sight and have not needed glasses so, while this doesn't really bother me I figured that I should be able to forgo having to use glasses altogether... somehow.

In my searches I ran across Dr William Bates and his published book "Perfect Sight Without Glasses" from 1920. It is in the public domain now as the copyright has expired so I had downloaded it while researching eye problems and natural corrections a few years ago. It was a very dry read and some of the theories seemed outdated. As I recall the exercises he proposed were not terribly interesting (although what exercises ever are?) and Kate was not interested in using them... I must admit I only did a little.

Even so I do practice a few of them now to help with eye strain and I find even just that often helps my visual focus.

So taking the "invest in what you know" idea to heart I chose this product, "Vision Without Glasses" to use for my first promotional webpage.

Next up, the statistical research to determine how to target an audience who is receptive to purchase self help for their eyes. Concurrently I will be going over the product to familiarize myself with the material and determine how beneficial it is over attempting to use the dated Bates method. Also worth noting: they have a pretty comprehensive affiliate page for information and suggestions.

Jeff.